Singularity, independence, and durability are among the founding pillars of SERICA. Offering a high level of quality while ensuring seamless access to our creations requires us to prioritize a direct relationship with our customers. Our unique physic

Singularity, independence, and durability are among the founding pillars of SERICA. Offering a high level of quality while ensuring seamless access to our creations requires us to prioritize a direct relationship with our customers. <h4 data-path-to-node="3" id="in-store-32-rue-de-turenne-paris">In-store: 32 rue de Turenne, Paris</h4>Our unique physical point of contact is our boutique located at 32 rue de Turenne, 75003 Paris (open Tuesday to Saturday from 11 am to 7 pm -&#xA0;<a href="https://share.google/wnFP0AAvMZLWKdMJl" target="_blank" rel="noopener noreferrer">check our updated hours on Google</a>). This is the only official location in the world where you can try on, handle, and acquire our models in person.<ul><li data-path-to-node="5,0,0">Availability: Before your visit, you can check the [<a href="https://service.serica-watches.com/en-US/how-can-i-check-the-availability-of-an-item-in-store-4399219">availability of an item in-store</a>] directly on the product page of our website.</li><li data-path-to-node="5,1,0">On-site collection: You also have the option to choose [<a href="https://service.serica-watches.com/en-US/how-does-in-store-pickup-(click-and-collect)-work-4418445">Click &amp; Collect</a>] when placing your order online.</li></ul> <h4 data-path-to-node="6" id="retailer-network">Retailer Network</h4>While we favor direct relationships, SERICA collaborates with a select circle of trusted international partners. These points of sale share our standards of excellence and are the only ones authorized to officially represent the brand outside of our Parisian boutique.To view the complete list and find the nearest point of sale, please visit our [<a href="https://serica-watches.com/en/pages/our-stores">Boutiques&#xA0;page</a>]. <h4 data-path-to-node="7" id="online-serica-watchescom">Online: <a href="//serica-watches.com">serica-watches.com</a></h4>Our entire collection is available exclusively on our official website. Buying from our e-boutique guarantees:<ul><li data-path-to-node="8,0,0">Secure Payment: We offer several suitable [<a href="https://service.serica-watches.com/en-US/what-are-the-accepted-and-secure-payment-methods-4398041">payment methods</a>], including major credit cards and financing solutions.</li><li data-path-to-node="8,1,0">Advanced Logistics: All our shipments are handled by our [<a href="https://service.serica-watches.com/en-US/what-are-the-shipping-options-and-delivery-fees-4418540">partner DHL</a>], including full insurance for your instrument until delivery.</li><li data-path-to-node="8,2,0">Direct Warranty: Your purchase is automatically registered in our databases, activating your [<a href="https://service.serica-watches.com/en-US/serica-warranty-duration-coverage-and-exclusions-4124724">24-month international warranty</a>].</li></ul>

Where and how to buy a SERICA watch?

To find out if a model is immediately available at the Parisian boutique at 32 rue de Turenne (open Tuesday to Saturday from 11 am to 7 pm - check our updated hours on Google), consult the product page on our website. The mention "Available in Store"

<h4 data-path-to-node="3" id="isPasted">In-store availability</h4>To find out if a model is immediately available at the Parisian boutique at 32 rue de Turenne (open Tuesday to Saturday from 11 am to 7 pm - <a href="https://share.google/wnFP0AAvMZLWKdMJl" target="_blank" rel="noopener noreferrer">check our updated hours on Google</a>), consult the product page on our website. The mention &quot;Available in Store&quot; will appear under the add to cart button.<img src="https://attachments.gorgias.help/JEmYL2nZZky2oMgQ/hc/eynJd7OqRNR69ERo/2026022313-f3ec55e9-779b-443b-bb6b-12a2f0776a1e-capture%20d%E2%80%99e%CC%81cran%202026-02-23%20a%CC%80%2014.20.53.png" style="width: 300px;" class="fr-fic fr-dib fr-fil"><h4 data-path-to-node="4" id> </h4><h4 data-path-to-node="4" id="online-stock-alerts">Online stock alerts</h4>If an item is temporarily out of stock, you can click the &quot;Join Waitlist&quot; button on the product page. Enter your email address to be alerted as a priority as soon as it is back in stock.<img src="https://attachments.gorgias.help/JEmYL2nZZky2oMgQ/hc/eynJd7OqRNR69ERo/2026022313-533b885f-713d-4ff9-a61a-6cd1fb42194e-capture%20d%E2%80%99e%CC%81cran%202026-02-23%20a%CC%80%2014.20.17.png" style="width: 300px;" class="fr-fic fr-dib fr-fil">

In-store availability and stock alerts

serica-watches

Information on our Parisian boutique and global distribution.

RETAILERS & BOUTIQUE

ABOUT SERICA

How to create a SERICA account ?

How can I reset my password?

How can I stay up to date with your latest news?

Privacy policy

MY SERICA ACCOUNT

How do I order online?

Can I modify or cancel my order?

I bought a second-hand SERICA, what are the next steps?

Are customs duties and import taxes included in my order?

What are the accepted and secure payment methods?

How can I benefit from a tax refund?

ORDERS & PAYMENT

What are the shipping options and delivery fees?

How can I track my package and what should I do in case of a problem?

How does in-store pickup (Click & Collect) work?

Can I change my delivery address ?

Do you offer a gift wrapping service?

SHIPPING & PICKUP

What is the return policy for online purchases?

How do I prepare my return package?

EXCHANGE & RETURN

How to care for your watch daily?

How often and how should I have my mechanical watch serviced?

Where to find the serial number of your SERICA watch?

CARE AND MAINTENANCE

Resistance to magnetic fields

What is COSC certification and how does it impact my watch's accuracy?

How to ensure optimal power reserve for your automatic watch?

MECHANICAL PERFORMANCE

Where can I find the user and adjustment guides for my watch?

How do SERICA diving chronometers’ bezels operate?

USER GUIDES

CARE AND PRECISION

SERICA Warranty: Duration, Coverage, and Exclusions

Is the warranty transferable to a new owner?

What precautions should I take for a warranty return?

How does SERICA guarantee its movement precision and certification?

GUARANTEE

When should i really worry about a potential accuracy problem with my chronometer movement?